Case study
Graphic design for numerous point-of-sale projects.
Year
Ongoing
Services
Print, POS, Graphics
Industry
Food & hospitality
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I work for Sushi Circle and YO! Sushi in parallel – two brands with their own style, but the same everyday reality: new dishes, new promotions, new locations, and every time they need material for it.
I design whatever is needed right now: posters, flyers, labels for dishes and food products, point-of-sale material for the shops.
Each motif is created individually for the specific occasion, because a summer dish needs different imagery from an opening promotion. The frame is set by each brand’s guideline – so every motif stays free and is still recognisably part of the same brand.
Designed in Illustrator and InDesign, final artwork and print handling included. Food labels have their own requirements for mandatory information and legibility – these are checked with every motif.
Both brands have their own colour and type sets and their own guideline. Because I work for both, the difference between them stays sharp instead of blurring.
Enquiry
Got a similar project in mind? Then tell me about it.
Go to the enquiry formBooked until December 2026 – but feel free to get in touch now